In order to make the most of the "knowledge of the university," which can be said to be an asset of Kyoto, in its policies and to strengthen efforts to solve the problems of the Kyoto city government, the Foundation has been newly implementing a "multifaceted city administration research project that utilizes the knowledge of the university" from this fiscal year in collaboration with Kyoto City. Regarding the designated theme "Revitalization of Kyoto by Utilizing Culture", we recruited a research group consisting of multiple units to study four field-specific themes (Tourism and Culture, Industry and Culture, Lifestyle and Culture, and "Town Development and Culture"), and as a result of the screening by the selection committee established by the Foundation, the research group with Professor Naoko Tosa of Kyoto University as the project leader was selected as follows. , We will inform you (Research period: Until March 30 (planned)).

1 Leaders of each unit and research outlines (research outlines for each theme by field)

(1) Unit 1 "Tourism and Culture"

Unit Leader: Kyoto University Graduate School of Integrated School of Human Survivability, Professor Eriko Kawai

Title of research project: "Improving the brand image of inbound tourism by utilizing culture and cultural properties"

　We will study methods for building a sustainable tourism brand by making better use of Kyoto's culture and art, which are rare in the world, to improve the brand image of Kyoto tourism in the world. In addition to brand analysis of Kyoto, we will conduct field surveys of tourist cities around the world to improve brand power as a tourist destination and study successful cases of tourism that utilizes culture and art, and research feasible methods for Kyoto tourism and how to utilize the web that Kyoto is said to be the only one.

(2) Unit 2 "Industry and Culture"

Unit Leader: Professor Naoko Tosa, Center for Research and Development of Higher Education, Kyoto University

Title of Research Project: "Revitalization of Kyoto Industry Based on iCulture Concept"

　Digitizing culture and art, extracting the core part as a module (interchangeable components) (this concept is called "iCulture" by the research group). For example, by adding the essence extracted from modern culture to traditional industrial products, we will research methods to revitalize traditional and modern industries in Kyoto by utilizing culture, such as creating products that incorporate modernity while preserving tradition. In the research, we will set up a study group inviting traditional and modern companies in Kyoto, discuss methodologies to improve the value of corporate products, and try to develop prototype products based on the research results.

(3) Unit 3 "Life and Culture"

Unit Leader: Associate Professor Takeshi Ise, Field Science Education and Research Center, Kyoto University

Title of Research Project: "Multifaceted Research on the Relationship between Climate, Nature and Culture in Kyoto"

　We will study how the traditional lifestyle, rituals, and festivals of Kyoto have been created from the interaction between people and nature surrounding Kyoto through field surveys and literature surveys. Based on the research results, we will systematically elucidate what Kyoto-ness, and by extension, what is Japan-ness, to clarify the ideas that flow at the root of life in Kyoto, and propose a life that coexists with nature in the future. Furthermore, the contents of the proposal will be disseminated to the younger generation, who will lead the next generation through exhibitions and workshops such as media art.

(4) Unit 4 "Community Development and Culture"

　　 Unit Leader: Professor Hiroshi Yoshioka, Kokoro Research Center, Kyoto University

　 Title of Research Project: "New Developments in Urban Development Based on the iCulture Concept"

　When art is involved in community development, it is important not only to utilize the exhibition space, but also to create the relationship and flow of people through art. Therefore, in cooperation with art universities such as Kyoto City University of Arts, we will practice the possibility of a new relationship between art culture and urban space, and research new methods that contribute to the revitalization of urban culture.

2 Future schedule (planned)

　　Late December 2016 Research start

　　July 2017: Submission of interim report

　　March 2018 Submission of Research Report

Reference: Multifaceted City Administration Research Project Utilizing "University Knowledge"　

1 Business Overview

　Kyoto City is a "city of universities" where 38 universities and junior colleges are concentrated, and in order to reflect the "knowledge of the university," which can be said to be an asset of the city, in the policies and measures of the city, we will carry out a "multifaceted city administration research project that utilizes the knowledge of universities" in collaboration with the University Consortium Kyoto. Specifically, with regard to the theme "Revitalization of Kyoto by Utilizing Culture" designated by the city, multiple research units by university researchers will be established for each field according to the theme ("Tourism and Culture," "Industry and Culture," "Life and Culture," and "Town Planning and Culture") and will be analyzed and examined from multiple perspectives. Eventually, the research results of each unit will be compiled into a report as a research group and submitted to the city.

2 Qualifications

　　The principal investigator and the representative of each research unit must be full-time faculty members belonging to universities and junior colleges that are members of the University Consortium Kyoto. This does not apply to collaborative researchers in each unit.

3 Research Commissioned Expenses and Research Period

　　Research commission fee: 5 million yen (maximum) / year　　

　　Research period: Until FY29 (2 years)

Contact information

Consortium of Universities Kyoto, Research and Public Relations Division
, TEL 075-353-9130 FAX 075-353-9101
〒600-8216 Campus Plaza Kyoto, Shimogyo-ku, Kyoto
, Shiokoji, Nishinotoin-dori, Kyoto ※Reception hours: Tue~Sat 9:00~17:00 (except December 28 ~ January 4 during the year-end and New Year holidays)